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because it's the top rated MP3 player out there [mp3 players include the ipod]http://reviews.cnet.com/best-mp3-players/?tag=dir
Both are good MP3 Players, but it depends on what you want in the MP3 player. Ipods are better for some people, and zune for others.I see no need to be hatin' cause of their MP3 player preference I personally have creative and iriver mp3 players